Reciprocation is not transactional. "I do you a favour so you owe me one in return." That is not the right way to see it. People often tell you that reciprocation is...
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Using the Knowledge Deficit Model to sell the benefits of the Narrative Policy Framework
Using the Knowledge Deficit Model to sell the benefits of the Narrative Policy Framework When we want to persuade, or we are being persuaded, we are used to seeing the Knowledge...
Why Doublethink is good for you.
Why George Orwell (who was a genius) got doublethink wrong Doubt and Doublethink To be good at thinking we need accept that any valid answer might still be wrong. At the same...
It turns out Dunning-Kruger is wrong. People who are less smart aren’t more arrogant than the smart folks.
New evidence shows that Confirmation Bias and poor statistics delivered a very popular “scientifically proven” insight – that was dead wrong. The Dunning-Kruger Effect says: The...
How to be Lucky – the Scientific Approach
There is a simple and scientifically proven way to increase your luck. That's lucky! Everybody needs a bit of luck, I found understanding the science behind luck made me realise...
